At Trueffect, we build solutions that help companies gain control of their valuable customer data and leverage that data to develop more meaningful, trusted relationships.

Our SaaS platform is focused on helping Brands mobilize their revered customer data into the marketing and advertising ecosystem without losing control. We aspire to become the leading independent alternative for companies to mobilize and control their most strategic asset—their customer data.

Learn how we helped Chico’s accelerate their net-new customer acquisition efforts all while minimizing existing customer interaction by leveraging and protecting their valued First-Party customer data.

We’re excited to announce the hiring of multiple industry-leading sales executives who will support our continued success in helping brands leverage their data assets to develop more meaningful relationships with customers.

Hot off the pages of MediaPost, a recent study found that cross-channel is beating out programmatic as the top priority for marketers with 58% stating that it will command significant time and attention in 2016.