TruEffect, a provider of next generation advertising technology, today
announced a partnership with Qmecom, a leading personalization
advertising solutions company. Through this partnership, TruEffect and
Qmecom will enable advertisers to create millions of personalized rich
media ads and target them to customers across a broad spectrum of
networks and sites.
http://hdvoice.tmcnet.com/news/2008/08/13/3598950.htm