TruEffect Partners with Hosting.com for an innovative datacenter solution
TruEffect and Webtrends partner to deliver actionable integration of Web Analytics, Search, and Display
Engage consumers and beat any crisis
Google certifies DirectServe from TruEffect to serve ads
Innovators in Digital Advertising Technology Announce Partnership to Develop Content Creation
Overthrow workflow's tyranny, see 400% performance lift
TruEffect and dthree announce partnership to expand first party cookie model to Canadian market
How to recession-proof your campaign
TruEffect's DirectServe receives AOL's Platform-A Certification
Smart targeting respects consumers' privacy

  • The birth of DirectServe and a new era

    TruEffect, a provider of next generation advertising technology, today announced the launch of DirectServe, a patent-pending solution that allows interactive advertisers and agencies to deliver campaigns from their own web domain. http://www.adotas.com/2008/01/the-birth-of-directserve-and-a-new-era