TruEffect Partners with Hosting.com for an innovative datacenter solution
TruEffect and Webtrends partner to deliver actionable integration of Web Analytics, Search, and Display
Engage consumers and beat any crisis
Google certifies DirectServe from TruEffect to serve ads
Innovators in Digital Advertising Technology Announce Partnership to Develop Content Creation
Overthrow workflow's tyranny, see 400% performance lift
TruEffect and dthree announce partnership to expand first party cookie model to Canadian market
How to recession-proof your campaign
TruEffect's DirectServe receives AOL's Platform-A Certification
Smart targeting respects consumers' privacy

  • TruEffect and Webtrends partner to deliver actionable integration of Web Analytics, Search, and Display

    TruEffect, a provider of relationship advertising solutions, today announced a partnership with Webtrends, a leading provider of web analytics and online marketing solutions. Through this partnership, TruEffect and Webtrends will offer advertisers a synchronized view of consumer interactions on their website and across their media buys, including the ability to act on the insights by turning every display ad into a one-to-one consumer engagement. http://www.smartbrief.com/news/aaaa/industryBW-detail.jsp?id=F13A6777-C1AD-41BA-A728-5DB46E2E1061