TruEffect Hires Joyce Goh as New Director of Ad Operations
Advertising technology company TruEffect has appointed Joyce Goh to the role of director of Ad Operations. She will report to Kristine Elliot, vice president of Client Solutions at TruEffect.
Prior to her position at TruEffect, Joyce Goh was senior director of Revenue Optimization at Examiner.com, where she managed over 95 percent of the company’s revenue. Before working at Examiner.com, Goh was a manager of Technical Client Services at Google and Doubleclick. Goh has almost 12 years of experience in the industry and received a Master of Information Science from Doane College and a Bachelor of Science in Biology from the University of Nebraska- Lincoln.
“We are excited to have Joyce’s skills added to our already outstanding team,” said Elliot. “Her 12 years of experience in the digital space adds to our team’s level of capabilities and strengthens our core competencies.”